Author Archives: brookes

SEO Pricing

There are some pricing systems on professional SEO consulting. Some of them are: Pay Per Hour: The payment system where the SEO company is paid per hour of labor. Pay Per Month: The payment system where the SEO company is … Continue reading

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Social media marketing – Marketing on Facebook, Twitter, Orkut, Youtube etc

Social media marketing refers to the process of gaining website traffic or attention through social media sites. Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social … Continue reading

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Email marketing

Email marketing is directly marketing a commercial message to a group of people using electronic mail email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email … Continue reading

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Association in Internet Marketing with different Business Models

Internet marketing is associated with several business models: * E-commerce: a model whereby goods and services are sold directly to consumers (B2C), businesses (B2B), or from consumer to consumer (C2C) using computers connected to a network. * Lead-based websites: a … Continue reading

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Internet marketing and different methods

Internet marketing, also known as web marketing, online marketing, webvertising, or e-marketing, is referred to as the marketing (generally promotion) of products or services over the Internet. iMarketing is used as an abbreviated form for Internet Marketing. Internet marketing is … Continue reading

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Digital marketing

Digital marketing is the use of digital sources based on electronic signal like Internet, digital display advertising and other digital media such as television, radio, and mobile phones in the promotion of brands and products to consumers. Digital marketing may … Continue reading

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Search engine marketing(SEM) Vs Search engine Optimization(SEO)

SEM is the wider discipline that incorporates SEO. SEM includes both paid search results (Adwords) and organic search results (SEO). SEM uses AdWords, pay per click (particularly beneficial for local providers as it enables potential consumers to contact a company … Continue reading

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Paid inclusion in Search Engine Results

Paid inclusion involves a search engine company charging fees for the inclusion of a website in their results pages. Also known as sponsored listings, paid inclusion products are provided by most search engine companies, the most notable being Google. The … Continue reading

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Different methods of Search engine marketing (SEM)

Every Year, North American advertisers spend US$13.5 billion on search engine marketing. The largest SEM vendors were Google AdWords, Yahoo! Search Marketing and Microsoft adCenter. As of 2006, SEM was growing much faster than traditional advertising and even other channels … Continue reading

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All about Search engine marketing (SEM)

Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) through the use of paid placement, contextual advertising, and paid inclusion. Depending on the … Continue reading

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